updated: 25 May 1999
"Audiovisual for all”
Between
Idealism and Reality
Indonesian
independent film and video community
Student
Film Community of ITB
Student
Society of Fine Art and Design ITB
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I. Introduction
Project Background
This is the era of mass communication
and with the explosion of new mediums such as cable TV and the Internet,
there are now more forms of mass media than ever before. The forums
they provide may be used for a variety of purposes, from basic communication
to complex storytelling: to inform, entertain, influence or even threaten
their audience. As diverse as the methods of communication are, so
are the motives for employing them.
Of all the means of communication,
the audiovisual medium is the most complete … perhaps ideal. Here
we find the elaborate intertwining of visual elements with speech, music
and sound effects. This medium appeals to two of the five senses, and in
an incomparably complex way.
The audiovisual medium, largely through
television, also has the power to reach an enormous audience. This
brings into play certain moral considerations. Of course television
is in itself only a tool; what must be assessed is the content of what
it presents. Where in television can we find the truth? And
how do we tell the difference between truth and manipulation?
In recent decades the television industry
in Indonesia has experienced rapid development and growth; rising numbers
of private television stations have exerted strong influence on Indonesian
culture. Some of these effects have been positive … but the negative
effects are not insubstantial.
The rise of these privately owned
stations has triggered high market demand. This creates an imperative …
to create a professional product suitable for a television audience. This
ultimate goal must be reached and expectations become rigid: the manufacture
of professional television programs that adhere to widely recognized standards
and are completed quickly and within budget.
In such an environment there are a
multitude of excuses for the compromise of creativity. Sponsors must
be kept happy, products must be shown to their best advantage, budget must
be observed and there are always other significant parties to consider.
With pressure exerted from so many quarters it is hardly surprising if
the message becomes distorted… or mislaid altogether. It must be
said that the television industry in this country is still in its infancy.
It will only progress with guidance, a willingness to grow and the incorporation
of a creative spirit. The problems of this industry are certainly
complex.
And this is just the television industry…
what about our film industry? This is an industry often said to be
in a ‘dormant state’, largely as a result of the advancement of video technology
and the growth of television. The audiovisual problem in Indonesia
is indeed COMPLEX!
Independent
Despite the current conditions (and
partly because of them) there are many enthusiastic individuals intent
on innovation in the audiovisual field. These are people with highly
heterogeneous interests and styles but common to all is their opinion of
the current climate: that there is too much bureaucracy, too many limitations
and standards, too many things to be avoided… and just not enough freedom
to create!
The creative process itself has been
eliminated from the sphere of relevance… it is neither valued nor discussed.
Everything must be “professional”, the product is all. And
sadly, the work becomes monotonous. Some of those discontent with
the status quo feel the need to rebel. But ill equiped and without
support what hope do they have? They become disillusioned and feel
paralyzed to act; they expect only disappointment. Others make
a greater effort, refusing to be suppressed, but they are constantly torn
between idealism and reality. Perhaps this is the fate of any artist but
when this struggle is extreme and constant discouragement is inevitable.
How can our industry advance if any attempt to deviate is met with intimidation:
labelled ‘weird’, sub-standard, too intellectual, too ‘arty’?
Indonesia does have various festivals
(such as the Indonesian Film Festival and Indonesian Sinetron Festival),
providing forums for display of our films and videos and acting as a gauge
of the state of the industry. But no festival has been particularly
concerned with encouraging innovation; there has been no gauge of
enthusiasm, experimentation and diversity… So now there is Festival
Film-Video Independen Indonesia ’99.
Indonesians have a strong historical
tradition of struggle in adversity and this festival should be seen as
a continuation of that spirit. We seek to rejuvenate passion and innovation,
believing that independent film and video should be accessible to all.
The economic crisis that has swept Indonesia has increased our concern
for the survival of audiovisual art, as we watch our film industry slowly
die and observe the bland uniformity of the Sinetron products that dominate
our TV screens.
If we re-examine the basic principle
of creativity we will be ashamed of ourselves! Creativity knows no
boundaries; it defies obstacles and serves only the abstract or concrete
values of art, such as aesthetics or communication. Creativity should
shape an age, not be blindly obedient or conquered by it. The
term ‘independent’ is not about individual status or the arrogance of the
artist. Rather, it expresses the freedom an individual demands in
realizing their creation.
And so we put out a challenge to film/video
makers! We want to reveal the hidden creative colors of Indonesia,
and give recognition to work that truly deserves an audience … And
we do so through a non-profit festival as testament to our idealism.
Objectives
We will achieve our objectives without
exploiting creativity (being aware of creativity as our greatest motivation)
and consciously rejecting elitist and commercial values.
We will achieve these objectives through
the work to be screened in the INDONESIAN INDEPENDENT FILM-VIDEO FESTIVAL
’99 (FFVII’99).
Short term objectives
1. Pluralism
and diversification of language
The principle of freedom of creativity
is key to this festival. As such, we will reject any limiting criteria
(be it of form or content) that might narrow the range of submissions we
receive or the selection of work to be screened. The clear goal is
to expose the diversity and richness of the films and videos being produced
(but we will not select work that we feel to be overtly political, which
could cause or inflame conflict among groups within our heterogeneous society).
Pluralism of language will reflect the pluralism of our society.
2. Demolishing
Exclusivity
The gap between established professionals
and struggling ‘junior’ film/video makers has evoked a gap in the creative
process and a decline in quality. ‘Junior’ is a label that is thrust
upon those who are young and less experienced and it holds them back, undermining
the value of their work and limiting their potential.
But these young artists have great
reserves of ability and enthusiasm, and greater determination to survive
hard times than those who are complacent in their positions. We expect
FFVII’99 to prove this assertion. Not in an environment of competition
but by exhibiting the work of these unrecognized artists and, in doing
so, influencing and encouraging others. We wish to create a forum
for the expression of true creativity.
3. An
environment conducive to Unity
One of our greatest hopes is to strengthen
the ability of audiovisual artists to survive in these difficult times
(particularly in light of recent economic conditions) and strengthen their
determination to be true to their artistic ideals. A crucial part
of this goal is fostering a sense of unity. It is important that
we communally acknowledge the difficulties we all face, finding strength
in shared experience.
Of equal importance is the forming
of ties between established audiovisual professionals and their younger
colleagues. Young film/video makers will benefit from guidance and
mentorship and, conversely, the younger generation may influence their
elders with fresh ideas and enthusiasm.
This is a unique time… and it is just
possible that the crisis sweeping Indonesia will give insight and opportunity
for learning that could not have been gained any other way.
Long term Objectives
1. Building
relationships
The festival will provide the means
of initial contact between participants and will enable them to build upon
contacts and relationships formed. And, as well as the opportunity
for Indonesian audiovisual artists to interact, we hope to warmly encourage
the building of relationships with artists of other countries.
We will endeavor to showcase the work of young directors from other nations
and so present different outlooks and different approaches to film making,
and points of reference for our own work. We want to encourage fellow
feeling between young film and video makers from around the world.
2. A forum for
Appreciation
Above all, this festival is about
nurturing appreciation of audiovisual creations in this country, particularly
those that can find no place in the mainstream arena. We wish to
increase awareness of this work, both among fellow practitioners and audiences,
thereby generating community enthusiasm for our local industry.
3. Establishing
an Indonesian Independent Film and Video Society
The festival will be an annual event.
It will also be a non-profit enterprise and any surplus funds after the
festival will be used for the establishment of a subsidizing society for
the development of independent film and video in Indonesia. This
institute will have specific criteria for selection of projects and will
play a role in unifying the Indonesian independent film and video community.
II. General Description of the Event
Name and Form of Event
The official name of the event is
:
FESTIVAL FILM-VIDEO INDEPENDEN INDONESIA
’99 and the program is as follows:
a. Pre-conditioning: Screenings
of films and videos and discussion forums will be held at universities
and cultural centers in Jakarta and Bandung. Also, the event will feature
in talk show discussions on several private radio stations.
b. Main event: The core events of
the festival will be the screening of selected films and videos, discussion
forums with the participants and exhibits of related materials, along with
a film and video market.
Festival Format
1. Non-compeititve
This event has no aim to single out
any specific films or videos on the basis of any arbitrary criteria.
There will be no “winning” projects, rather the primary concern is to exhibit
and recognize the value of every work that is shown.
2. Non-profit
This is a non-profit festival and
will be held purely in the interests of gathering and exhibiting audiovisual
creativity in this country. It will promote appreciation of these
artists, giving them a supportive forum for their work and opportunity
for stimulating interaction. As such, there will be no registration
fee for participants.
III. Technical Aspect of the Event
Preparation
The preparation period needed for
this festival is about seven months. Preparation includes:
a. Coordination between the Jakarta
committee and the Bandung committee.
b. Talking with young people in universities
and cultural centers, fostering the spirit of FFVII’99 at grassroot level.
c. Registering the participants of
FFVII ’99
d. Selecting the participants films
and videos
e. Fund-raising and sponsorship
Promotion
Promotion will begin along with registration,
using print and electronic mass media and all universities in Indonesia.
Promotion on campuses will involve film screenings and discussion. Other
promotional events include displaying of posters, banners (in strategic
positions in Jakarta and Bandung) and handing out leaflets.
Operational
a. Coordination of all action will
be by committee: the Jakarta and Bandung committees.
b. Coordination with universities
and cultural centers will be by the pre-conditioning committee, “KELILING”.
c. Coordination of the selection
process will be by the selection team.
IV. Program
1. PREPARATION
Registration and selection:
June 1st – September 6th 1999
Press Conference:
Third week of October 1999
“KELILING” Discussion:
May, August, and September 1999
Talk-show on radio:
Fourth week of May, Fourth week of
August, Fourth week of September, and second week of October
2. FESTIVAL EVENT:
Location and Date
October 28th-31st, 1999
Duration 3-4 days,
12 hour/ day (10.00 – 22.00 WIB)
Located in Bandung
Opening:
- Festival opened by an Indonesian
filmmaker, followed a presentation of “Happening Art”.
- Foreword by film critics and a
member of the Selection Team
- Foreword by an Indonesian artist
- A premiere screening of an honored
film
Program for the Festival:
Film/Video Screening
- indoor : selected productions,
chosen by the Selection Team
- outdoor : TV display of registered
films & videos
Discussion
- Creators of the selected films
& videos
- Guest speaker
- Forum discussions, on topics relating
to independent film:
- History
- Audiovisual for all
- “Making a film is easy”
Exhibition
- Stills photographs, behind the
scenes of the productions.
- Market : Second hand videos and
other related items.
Poll
- Audience will complete a survey
to select their favorite production.
- To assess the demand for independent
films & videos on television
- To gather information regarding
the possibility of screening the products of festival participants on television.
Closing
- Forming a database of Indonesian
film / video making groups.
- Re-screening favorite productions
based upon the audience’s choices.
3. POST FESTIVAL
Completion of database and documentation.
V. Action committee
The committee for FESTIVAL FILM-VIDEO
INDEPENDEN INDONESIA ’99 (FFVII‘99) is comprised of individuals involved
in independent film-video making, or those who aspire to work in this field.
Through this event they come together to increase awareness and appreciation,
and to create opportunity for audio-visual artists across Indonesia.
VI. Conclusion
This concludes our written proposal…
we are confident that FESTIVAL FILM-VIDEO INDEPENDEN INDONESIA ’99 will
proceed in accordance with the ideals and plans outlined. Each and every
donation of support, be it financial or material, will be essential to
achieve these goals. For any attention or support that you are able to
offer we would like to express our gratitude. The assistance and
collaboration of the community will be vital to the success of this endeavor.
The Committee
Committee coordinator
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