Notes for FRANK "FRANCIS/MAX" FACTOR JR:

http://www.perfumeprojects.com/museum/marketers/Max_Factor.php
Max's son, Frank, born in St. Louis in 1904, entered his father's business in 1916 as the Hollywood era was beginning to boom. Frank Factor appears to have had an important role in marketing his father's products to a wider audience. When Max Factor died in 1938, Frank - as "Max Factor, Jr." - took over the company and ran it until 1973. Today Max Factor is owned by Proctor & Gamble. Max Factor, Jr., is also interred at the Hillside Memorial Park Cemetery in Culver City, California.

Byline: Associated Press
http://www.thefreelibrary.com/%60MAX'+FACTOR+JR.,+91,+LEGEND+AMONG+FACIAL+ FANCIFIERS-a083946771
Francis "Max" Factor Jr., who followed in the footsteps of his legendary father and became a makeup artist and cosmetic company executive, has died of congestive heart failure. He was 91.

He died Friday at his West Los Angeles home, publicist Warren Cowan said Saturday.

Factor collaborated with his father, the legendary Max Factor Sr., to invent pancake makeup in 1935, a beauty aid that kept actors' faces from appearing green in Technicolor films.

But when actors began taking the stuff home and sharing it with friends, the elder Factor began mass-producing it. Any woman could now buy the same cosmetics as Hollywood stars.

After his father's death in 1938, Francis changed his name to Max, and together with his brother, Davis, assumed leadership of Max Factor & Co.

The company was sold in 1973 and is now owned by Procter & Gamble Co.

A chemist like his father, Factor Jr. invented Tru-Color lipstick in 1940, an indelible lip rouge that, unlike other products of the day, did not smear or change color.

Factor Jr. was born in St. Louis the same year his parents emigrated from Russia. His father had been the czar's personal cosmetician.

Four years later, the Factors moved to Los Angeles and opened a theatrical makeup and wig shop.

Factor Jr. is survived by his son, Donald, brother Sidney and two grandchildren.

Funeral services were pending.

 



September 9, 1936 Ship Manifest


April 20, 1910 Los Angeles, CA Census


January 10, 1920 Los Angeles, CA Census


April 16, 1930 Los Angeles, CA Census



Extraction of Marriage Certificate




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