Unfortunately, due to the small type size on the ad, you still cannot read the copy.  So here is what it says:

This is Gretchen, the brains behind the Echo Project.  Her mission: to create a car to meet the needs of everyday drivers.  It was Gretchen's left-brained practicality that helped perfect the more technical features of the Echo.  But oddly enough, it was her right-brained thinking that led to the most unique feature: a center-mounted instrument cluster.  Now checking your speedometer is faster, easier, and safer since your eyes don't have to refocus from near to far.  At Toyota, it's not unusual for practical thinkers to develop such creative ideas.

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