Bass TWO POWERFUL STRATEGIES FOR MARKETING ON-LINE
By: Donald Bass
As we all know, the internet is such a vast and powerful force for success.
Take a look back to the history of technology, its always been the people who
took early advantage of the medium that have prospered. It is being reported
that the Internet has already surpassed the industrial revolution. It is estimated
that over the next 4 years the Internet will do over a trillion dollars. The
question is will you participate in it or be "Road Kill on The Information super
Highway". It will be years before the internet reaches its full potential.
Strategy 1: DIRECT MARKETING
Keep in mind that the secret to success in any endeavor is the ability to reach
the masses faster and cheaper with your product or service. It goes without
saying that there has never been a faster and cheaper way to reach the masses
than by the use of e-mail. E-mailing is the way we can reach more people faster
with an ad, than any medium yet. We can send e-mail, with each letter almost
instantly arriving in the addressee's e-mail box. Free,no postage, no envelopes
and no stationary. *** please do not use this article as a right to just harvest
e-mail addresses and blast your offer to as many people as you wish. Some people
have tried that and it does not work. You must send to a pre -qualified list
that have an interest in your offer and have communicated with you in the past.
Because of the profile of your ads on the internet you would be in the classification
of an entrepreneur and therefore most likely be open to business offers and
ideas. Of course that is a guess on my part. I have put my list together by
offering free information and giving the reader a choice of staying on my list
or being removed at any time they so desire. Therefore by reading this free
article you now have the choice of staying on my list or requesting to be removed.
With a projected 40 million people already on the Internet and over 1 million
joining each month this is a dream come true for those of us with the vision
to harvest the potential of it. Therefore the secret to success on the internet
is hard work putting together a list that you can e-mail to without sending
to those who have no interest in e-mail offers.. * If you have a product or
service that you think would do well and you would like to test it on my list
then call me at: 920-338-9161 and we can discuss putting together an advertising
strategy for you.
Another inexpensive way to get you product or service out there is to place lots and lots of classified ads on the Internet. There are many thousands of these site that offer either low cost or free ads. ( I have compiled over 7000 of such sites. These are available here: http//www.daily-online.com/8class.htm *My family photo is here too.
Strategy 2: PROMOTING A WEB SITE:
There are several ways to promote your web site:
1.. Register your site with as many search engine's as you can. there are web
site registers that can register your site to as many as 500 search engines.
We offer the Exploit submission service with over 500 sites. Call 920-338-9161
if you would like your site registered with these search engines.
2..E-mail your web site address to a select list.
3.. Advertise the address in conventional ways ie: T.V., Mags, Newspaper..etc.
Anyone with a home page realizes in a short period of time that it takes more
than a search engine to bring people to their site. Because of this concern
businesses are turning to the only answer left and that is strategic e-mailing.
I see my clients hits go up more in 1 hour than they have in a month and in
some cases a year. Are they making money? Yes, if they have the product or service
that people want. Most important is that with these strategies we can go directly
to the most qualified prospects. Web masters and ISPs are able provide their
clients with complete marketing of their web sites with these strategies and
everyone makes more of a profit, which by the way is the reason we are in business.
The most powerful marketing team in the world...Search Engines and E-mail strategies.
I admit that I am fortunate enough to have labored early on and learned not
only how to send e-mail but the underlying secret Of how to do it properly and
get the maximum results. I e-mail for all types of companies and individuals
representing all types of products and services. I also teach my system to people
that have a vision and dream for their future. The average person can learn
my system in a few sessions over the phone and literally do their own e-mailing
for free for as long as they like. Call me at 920-338-9161 if interested in
becoming one of my students. I can't promise anyone success in anything, especially
the marketing of products or services, but its the opinion of many people that
my system is the simplest and most effective yet to be found on the Internet.
Once I realized that I could correspond with people and build my lists and get
to the people that welcome e-mail ads (which I have found to be about 50% of
the people) I then was able to do something all other e-mailers had failed to
do and that was to change the response rate for my clients After filtering my
lists I have been able to get as high a 40% return on some e-mailings for clients.
The average return rate reported to me to date is 4 %. This does not promise
that you will get that high a rate as never are there any guarantees of success
in e-mailing. After all the E-mail Ads I've sent out I've come up with a strategy
that works more often than not.
1. Keep ads to 10 lines or less.
2. Send the bulk of your message to people after they request it.
3. Send your ad on its own. Co-op ads..ones with other advertisers is a cheap
way to go but sometimes you get 0 responses. I never do co-op ads.
4. Test your ad 3 times. The best test is 3,000 at a time.
5. After the test, run it big time with the one with the highest results.
6. Keep your ads clean.
7. Never ever buy e-mail addresses.
8. Never sell e-mail addresses.
*** If you are sincerely interested in my services, please contact me by e-mail:
mdb@daily-online.com (please put "HELLO
DONALD" in the subject line and please include a breif discription of what service
you need. Phone: 920-338-9161 I do not do bulk e-mailing. I work individually
with each client and design a strategy specifically for that business and charge
a fee according to the project. I hope this will help you on your journey to
success.