Dalila Brosen  414 Butterfly Road, Jackson, NJ 08527        tel: 732-961-3215     cell: 732-213-6913   dmbrosen@optonline.net

COMPUTER SKILLS

MAC & Windows:  Microsoft Word, Excel, Access, PowerPoint, Outlook; Quark XPress; Adobe PageMaker, PhotoShop, Acrobat, & Illustrator.

PROFFESIONAL EXPERIENCE

FLOORgraphics, Inc., Princeton, NJ                              http://www.floorgraphics.com                                     3/01 ‑ Present

Sales Support Support regional sales team on in-store campaigns for national household brands.

·   Prepare sell sheets, mailings, print presentations, PowerPoint presentations, meeting collateral, proposals, ROI analysis, etc. 

·   Work with accounting and finance to ensure the proper invoicing of client jobs, commissions on programs, and vendor charges.  Prepare training materials for new sales and field operation representatives. 

·   Work with advertising and promotion agencies & marketing companies to ensure clients' in-store media campaigns are executed smoothly. 

·   Troubleshoot client supplied artwork files and follow through as needed. Traffic in-house jobs from proposal to post-program analysis. 

·   Prepare, edit, and review legal documents and contracts according to FGI’s and clients’ legal teams. 

·   Coordinate research studies, using retailers, IRI, and/or Nielson data, to leverage the company's unique media and impact on brands. 

·   Prepare and analyze account review files, reconcile and analyze sales forecasts on a weekly basis, and monitor the sales quotas. Prepare financial tools for CEO to use for forecasting and planning.

 

IHS Helpdesk, Woodbridge, NJ                                       http://www.ihshelpdesk.com                                            9/00 – 3/01

Sr. Marketing Coordinator‑ Supported marketing for support services and relationship marketing company.

·   Collaborated with Marketing Director to coordinate all marketing initiatives, including but not limited to tradeshows, speaking engagements, market research, seminars, sales presentations, and business development. 

·   Wrote, edited, and distributed press releases to the media.

·   Designed collateral materials for tradeshows, conferences, and meetings. 

·   Responsible for establishing a GSA Government Certified special interest group from the conception to it’s quarterly meetings in Washington, DC. 

·   Worked with web designers on development of new company web sites. 

 

Edward Newland Associates, Marketing & Advertising Inc., Shrewsbury, NJ  http://www.ena-adv.com       5/99 – 8/00

Production & Media Coordinator – Managed media and assisted production manager on pharmaceutical clients’ projects.

·   Solely responsible for all national and international media scheduling, planning, researching and implementation for all ENA accounts.

·   Worked with the creative and account services teams to produce product launch materials such as ad campaigns, primers, monographs, slide lecture kits, and presentation materials.

·   Established relationships with vendors to ensure timely and proper delivery of all printed materials, premiums, and other outsourced materials.

·   Coordinated direct mail campaigns with vendors and clients from initial concept to final delivery, such as hard to see doctor programs and CME programs.

·   Produced T&E schedules of media, premiums and promotional items as well as weekly status reports, briefings, and estimates for client submission. 

·   Assisted art department on edits and revisions of graphic documents, web site, and cross-platform PowerPoint presentations. 

 

Pinpoint Solutions, Livingston, NJ                                 http://www.pinpnt.com                                                     2/99 - 5/99

Marketing Assistant – Assisted with marketing of Profit Cube™ to the insurance industry for data technology company.

·   Collaborated with PR and Marketing Director on all marketing functions. 

·   Produced press releases and designed collateral materials, brochures and sales presentations. 

·   Coordinated all tradeshow activity and association memberships.

EDUCATION

Monmouth University, W. Long Branch, NJ     BS Marketing with a minor in Computer Graphics (May 1999) 

 

ADDITIONAL EXPERIENCE

Your Home Direct (Foxtons), Red Bank, NJ                   http://www.yhd.com                                                          1/99 –2/99

Marketing Research Consultant

Performed market research for the development of a start up online real estate web site.  Produced presentation materials incorporated into a business proposal for investors and consumers.  Coordinated project delivery dates and provided employer with meeting briefings.

 

McCann Relationship Marketing                                  http://www.mrmpworldwide.com                                   9/98 - 1/99

Marketing Assistant

Executed daily administrative duties for media, human resources, and new business departments.  Worked with New Business department to produce proposals and client presentations in PowerPoint, Word, and Quark Xpress.  Helped with the coordination, management and setting up of booth for Madison Blowout, a charity auction held by ad agencies in NYC.  Also performed PR for McCann Erickson during this event.

 

SOS Technology Corp. (SOSTC), Eatontown, NJ                                                                                                       9/96 - 1/99

9/96 - 1/99     Recruiting Coordinator/HR Database Administrator

Responsible for updating and maintaining the 8,000 consultants database as well as developing a client database to track jobs and consultant activity.  Provided Recruiting Department with first level technical support on Access, Word, Excel and Internet applications.  Trained three recruiting assistants.  Prepared company booth for the tradeshows and assisted with organizing collateral materials.  Worked with Marketing, Sales, and HR personnel to market SOSTC during trade shows and job fairs.  Edited and proofread print-based documentation (User Guides, Instructor/ Training Guides, etc.) and beta tested online Help files.  Proofed web based content for accuracy and adhered to CML & MS standards.

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