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Unlike the unprincipled attempt by Industrial Light and Magic to deceive the world that Toontown exists, Pixar has chosen to accurately reveal the lives and psychology of our childhood simulacra. And they do this with understanding and insight. However, they are constrained by commercial reasons to limit their exposition to fit within the limited "movie" time frame. They have chosen to further limit the depth of their treatment by pitching their work at a "G" rating audience. But the rich world of Toys still manages to bubble up from behind Disney's rose coloured glasses.
Take for instance the sad case of the astronaut's delusions of grandeur. While it is part of the manufacturers' code of ethics to not deceive their creations, some unscrupulous and misguided ones continue to delude their products that they (the toys) are in fact real. They do so in the belief that this would somehow translate into more realistic "play action". Toy Story manages to highlight this seedy aspect with subtlety and sensitivity.
The imprinting of religion into toys is also a real phenomenon. The three-eyed alien "UFO catcher" religion in Toy Story (whose basic tenet is that toys exist to be chosen for ascension to a better, i.e. toy owners', world) is based on an actual incident. This practice is however limited and on the decline as religion in toys, as amongst humans, tends to limit the analytical acuity of its subjects (again, shown with subtlety in Toy Story).
A less admirable section of the manufacturers' code of ethics makes manufacturers build in severe insecurity and bonding characteristics into toys. Toys will not feel valued unless cared for by their owners. They become jealous and will even resort to toycide if their relationship with their owner is threatened by another toy. The manufacturers' justification for this is that this is the best way to safeguard the safety of our children. How else can we ensure that the toys will not murder their owners in the dark of night in order to secure their liberation?
Such is the strength of this built-in insecurity that social rank amongst toys is determined by their proximity to their owner's heart. Note the unquestioned leadership of the cowboy due to his favoured position with the owner.
Modern day toys are manufactured with distributed intelligence. Hence the ability of dismembered toys to survive on their own or be successfully bonded with parts of other toys, as evidenced by the baby-headed spider and Legs. However, severe physical disassociation can still result in loss of sentience as there is a limit beyond which there is insufficient connected intelligence for emergent properties to arise. This is again illustrated in Toy Story, this time by the toys' fear of being exploded by fireworks.
Toy Story is a rich and accurate telling of the real world of toys, containing complex insights and ironies. I urge you all to favour it with more than a single viewing.