"It is only when doing my work
that I feel truly alive."
--Federico Fellini
Title: YOGEN FRÜZ Leaflet
Year of creation: 1996
Our client wants the leaflet to be fun as it is also informative.
Not just like ordinary leaflet which often end up in a recycle bin before
they even read it. For that, I design the leaflet like a comic strip.
I create this Yogie character to tell the -hope to be-
costumer anything we think the costumer need to know.
We also include a coupon on the corner of this leaflet so that
the consumers can have 20% discount if they bring the coupon
along when they purchase the yogurt.
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