As the embodiment of '90s gangsta
rap, Snoop Doggy Dogg blurred the lines between reality and
fiction. Introduced to the world through Dr.Dre's The Chronic,
Snoop Dogg quickly became the most famous star in rap, partially
because of his drawled, laconic rhyming and partially because the
violence that his lyrics implied seemed real, especially after he
was arrested on charges of being a murder accomplice. The arrest
certainly strengthened his myth, and it helped his debut album,
1993's Doggystyle , become the first debut album to enter the
charts at number one, but in the long run, it hurt his career.
Snoop had to fight charges throughout 1994 and 1995, and while he
was eventually cleared, it hurt his momentum. The Doggfather, his
second album, wasn't released until November 1996, and by that
time, pop and hip-hop had burned itself out on gangsta-rap. The
Doggfather sold half as well as its predecessor, which meant that
Snoop remained a star, but he no longer had the influence he had
just two years before.
Nicknamed Snoop by his mother because of his appearance, Calvin
Broadus (b. October 20, 1972) was raised in Long Beach,
California, where he frequently ran into trouble with the law.
Not long after his high school graduation, he was arrested for
possession of cocaine, beginning a period of three years where he
was often imprisoned. He found escape from a life of crime
through music. Snoop Dogg began recording homemade tapes with his
friend Warren G, who happened to be the step-brother of N.W.A.'s
Dr.Dre. Warren G gave a tape to Dre, who was considerably
impressed with Snoop's style and began collaborating with the
rapper.
When Dr.Dre'sdecided to make his tenative first stab at a solo
career in 1992 with the theme song for the film Deep Cover, he
had Snoop rap with him. "Deep Cover" started a buzz
about Snoop Dogg that escalated into full-fledged mania when Dr.Dre
released his debut album, The Chronic, on Death Row Records late
in 1992. Snoop Dogg rapped on The Chronic as much as Dr.Dre's,
and his drawled vocals were as important to the record's success
as its P-Funk bass grooves. Dr.Dre's singles "Nuthin' But A
'G' Thang" and "Dre Day," which prominently
featured Snoop, became Top 10 pop crossover hits in the spring of
1993, setting the stage for Snoop Doggy Dogg's much-anticipated
debut album, Doggystyle . While he was recording the album with
producer Dr.Dre in August, Snoop was arrested in connection with
the drive-by-shooting death of Phillip Woldermarian. According to
the charges, the rapper's bodyguard, McKinley Lee shot Phillip
Woldermarian as Snoop drove the vehicle; the rapper claimed it
was self-defense, alleging that the victim was stalking Snoop.
Following a performance at the MTV Music Awards in September 1993,
he turned himself to authorities.
After many delays, Doggystyle was finally released on Death Row
in November of 1993, and it became the first debut album to enter
the charts at number one. Despite reviews that claimed the album
was a carbon copy of The Chronic, the Top 10 singles "What's
My Name?" and "Gin & Juice" kept Doggystyle at
the top of the charts during early 1994, as did the considerable
controversy over Snoops arrest and his lyrics, which were accused
of being exceeding violent and sexist. During an English tour in
the spring of 1994, tabloids and a Tory minister pleaded for the
government to kick the rapper out of the country, largely based
on his arrest. Snoop exploited his impending trial by shooting a
short film based on the Doggystyle song "Murder Was the Case,"
and releasing an accompanying soundtrack which debuted at number
one in 1994. By that time, Doggystyle had gone quadruple platinum.
Snoop Dogg spent much of 1995 preparing for the case, which
finally went to trial in late 1995. In February of 1996, he was
cleared of all charges and he began working on his second album,
this time without Dr.Dre'sas producer. Nevertheless, when The
Doggfather was finally released in November 1996, it beared all
the evidence of a Dr.Dre-produced, G-funk record. The album was
greeted with mixed reviews, and it initially sold well, but it
failed to produce a hit along the lines of "What's My Name?"
and "Gin & Juice." Part of the reason of the
moderate success of The Doggfather was the decline of gangsta rap.
2pac Shakur, who had become a friend of Snoop Dogg during 1996,
died weeks before the release of The Doggfather, Dr.Dre had left
Death Row to his partner Suge Knight, who was indicted on
racketeering charges by the end of 1996. Consequently, Snoops
second album got lost in the shuffle, stalling at sales of two
million, which was disappointing for a superstar. Perhaps sensing
something was wrong, Snoop began to revamp his public image,
moving away from his gangsta roots towards a calmer lyrical
aesthetic. He also began making gestures toward the rock
community, signing up to tour with Lollapalooza 1997 and talking
about two separate collaborations with Beck and Marilyn Manson.
The solo Da game is to be sold, not to be told , Snoop's first
effort for new label No Limit, followed in 1998; No Limit Top
Dogg appeared a year later
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