As a marketing copywriter, my goal is to be my clients' solution to getting their message and information out to patients and customers in an easy, attractive and effective way. So many in the medical, health, and wellness industries are too busy to communicate with patients outside of the annual checkup and exam. By providing communication vehicles for my clients, they will be able to ensure that they are the choice for care amongst their patients.
I have over 10 years experience working with the medical and healthcare community as a writer, designer and publisher. My passion for this market runs deep, as I have a keen interest in health and wellness, and how to keep people feeling their best. Each procedure and treatment is fascinating to me, as is the special bond a patient has with his/her healthcare provider. I know the importance of feeding this bond and making it stick, and I aim to create the same atmosphere with my clients.
A personal approach to business is best when it comes to clients whose very livelihoods depend on one-on-one relationships with patients. It is like the doctor-patient relationship, where the patient develops trust and peace of mind simply because he/she receives the doctor's attention and understanding. I want to be the doctor's communication "doctor" and develop a similar kind of relationship. This way, not only will my clients value our time spent, their customized materials will convey an image valued by their patients and the people they refer. |
