·        Banner Ads & Buttons (52%)

·        Web Sponsorships (27%)

·        Classifieds (7%)

·        Referrals (4%)

·        Interstitials (3%)

·        eMail Marketing (2%)

·        Rich media (2%)

·        Keyword Search (1%)

 

Sponsored Content

·        Advertiser-supported links on a publisher’s site take on many forms:

·        Direct link to sponsor’s site

·        Microsites & Co-Branded Pages

·        Featured Sponsorship

·        Editorial Sponsorship