Account Executive: Agency employee who is responsible for the advertisement of clients in the agency.

Action Please: Please begin the action for this scene.

Actor or actress: Person who appears on stage or in a role.

Ad Lib.: Speech or action, which was not in the script or rehearsed.

Advertising: A commercial booking for an advertisement.

Advertising Agency: Company, which publicizes the products or works of their clients. It includes print, TV, and or radio.

Advertising Layout: The draft of the advertisement, which shows the plans of the advertisement.

AFTRA: American Federation of Television and Radio Artists, a union for actors and actresses.

Agent: The person who is hired to represent talent and potential clients.

Animation: Action produced by the photographing of sequential drawings, sort of like a flipbook.

Art Director: Person who is hired to represent talent and potential clients.

Audio: The sound of the television production.

Audition: An interview the client holds to decide which talent is best for the job.

Backdrop: Background used in a photographer’s studio.

Basics: Basic accessories that a model takes to a booking.

Beauty Model: Model who models beauty products.

Best Boy: A slang term for a right hand man on a movie set.

Blocking: Worked out movement and actions by the talent as well as movement of mobile TV equipment.

Booker: A talent agent who promotes talent, negotiates rates, and arranges auditions.

Booking Room: The room in which all bookings for jobs for talent take place.

Bookings: The job or assignment of talents.

Booking Sheet: A sheet like a diary of jobs on which all assignments are recorded by the agency.

Boom Operator: Member of the crew on a movie set who moves the boom microphone over the actors head to pick up their voices.

Call Sheets: A sheet showing time and dates actors and crews must report for duty.

Camera Angle: The angle of which the scene will be shot from.

Camera Rehearsal: Same as a dress rehearsal, a practice run through.

Cancellation: When an actor is canceled after being booked.

Casting: To be cast or to be selected to represent the products or services.

Casting Director: Person responsible for selecting talent for a job.

Character: The person or personality who appears in the film.

Catalog Model: Model who is for modeling in catalogs or mail order selling.

Cattle Call: An interview process, which is often open to all models, slang term, also referred to as a Model Call.

Cheating: Refers to the actors ability to angle their body and the product to create an illusion that he is relating to the product when he is really relating to the camera.

Cinematographer: Cameraman who does not work for TV or films.

Clap Stick: A device which is used to synchronize sound with video.

Client: Company or person who hires a talent.

Close Shot: A scene in which the object that is photographed is shown in full without anything else around it, such as a headshot.

Close Up: Object or part of it are shown at close range and framed tightly.

Closed Set: Sign which is posted outside a studio door meaning no one but the crew is allowed on the set.

Collection: Refers o a group of garments designed by one designer.

Commentary: Script which is used to describe the clothes.

Commentator: A person who describes the clothes.

Commission: Percentage of the fees a model or talent must pay to the agent.

Composite Card: A group of pictures of an actor which is used to advertise oneself showing their names and their vital statistics, agency and address. Also called Comp Card, or Zed.

Conflict: When a model works or worked for two or more similar clients or products.

Contact Sheet: A sheet of photos which is approximately 8 1/2 by 11 of small photos to be used to pick from.

Copy: Material read on air.

Costume: Clothes which are worn by an actor or actress that depicts the character.

Couturier: A fashion designer that makes high priced exclusive clothes.

Craft Services man: The one who keeps the set clean.

Creative Director: A person who creates the ideas and executes the ideas for advertising assignments.

Cue: Signal to start, stop or pace any type of activity on a set.

Cut: An instant change from one shot to another.

Day Rate: Pay of an actor which is paid for eight consecutive hours rather than their usual hourly rate.

Designer: The person who creates the idea for a garment and designs it.

Designers’ Models: Model who works for a designer and helps to fit the garments.

Direct Recording: Process of recording sound directly onto the film in synchronization with the film.

Dissolve: Fading out of one scene as another begins.

Dresser: The person who dresses the actors and actresses.

Dry Run: Rehearsal without equipment during which basic actions are worked out.

Dial Grip: Crew member in charge of moving the camera when it is on wheels.

Dolly shot: When the camera, mounted on a moving rope, moves closer or farther away from the photographed object.

Dresser: The person on the set responsible for fitting and choosing the garments.

D.V.: Direct Voice on camera pitch.

Editorial: A magazine which hires a model directly for print work.

Editorial Model: Model who is hired for editorial work.

Executive Producer: The businessman who handles the finances as well as raises money for the film.

Fads: A passing fashion or craze.

Favoring Shot: When a view from a camera is more focused on one than the other.

Fee: The pay for the talent.

Fitting: When a model tries on clothes to find the right fit for a shoot and they are acceptable to the assignment, usually occurs prior to the shoot.

First Assistant Director: The person who directs the action of the extras.

Free Lance Model: A model who is not under contract through an agency and works on his or her own.

Focus: When the picture comes clear and sharp.

Following Shot: The camera is moving with the action at all times.

Freelance Model: A model who works for themselves, independent of an agent or agency.

Full length Shot: Photo form head to toe.

Gaffer: The chief electrician.

Glossy: A photo that is printed on glossy paper.

Go See: An informal interview with a client to introduce yourself and give them a composite.

Grip: A stagehand who moves the sets.

Hairstylist: Person in charge of styling all persons’ hair on a set.

Head Sheet: A book or sheet of agencies’ models containing vital statistics.

Head Shot: Photo of the head only.

Height: The length of an actor form head to toe.

High Fashion Model: Model whom models in high fashion or haute couture clothing.

Independent Casting Agency: A company that is hired to perform like a casting director when there is not one present.

Illustration model: Poses for an artist.

Industrial Film: Motion pictures taken to promote a company's product or services.

Interview: Actor meeting with a client, similar to a go see or an audition of a job.

“In the Can”: Finished.

In the frame: Refers to the actor's ability to position their body so that it is within the boundaries of the TV. Screen at all times.

“It’s A Wrap”: Finished for the day- go home.

Junior Model: A very youthful looking model.

Key Grip: The boss of the people who move the sets.

Lavaliere: A small microphone that can be clipped to clothing.

Layout: See Advertising layout.

Line: A group of garments designed by a designer, also known as ready to wear.

Line-up: The order in which a line will appear in a show.

Lip-sync: See direct recording.

Live Action: Filming actual things rather than still art.

Location: A site away from the studio.

Long Shot: A scene which establishes the location of total action.

Lupe: An eyepiece used to magnify photos on contact sheets.

Makeup: Used to enhance, correct or change facial features.

Makeup Artist: An expert who applies the makeup for the actors.

Medium: A waist to the top of the head shot, minimizing the background scenery and numbers of actors and actresses allowed in the frame.

Medium Shot: A scene which concentrates on a significant portion of a long shot.

Model Agency: A company that secures jobs for models who are working for that company.

Model's Bag: The tote bag a model carries with her on calls.

Model’s Book: Also known as a portfolio. Contains samples of models’ work and pictures.

Model Call: A mass interview that a client conducts to view several models. Also know as a cattle call.

Model Release: A contract signed by the model and the photographer giving the photographer permission to use the photos that were taken at one particular shoot. It does not necessarily give the photographer the rights to resell the photos, unless the contract states this.

Mood: The expression or emotion a model must convey to suit the mood of the assignment.

“On Bells”: Silence on the set. Recording Sound.

Open-Call: Casting director is searching for a general type of talent for the show, also known as a cattle call and go see.

Option: When a client holds a model’s time before confirming a booking.

Pan Shot: A scene in which the camera moves with the movements of the action.

Part time model: A model that works less than an 8-hour day and a 5-day work week.

Petite Model: Model who is 5’4” tall or under.

Photo Release: A contract between the actor and client where the client buys the photos and the actor releases them for use.

Photographer Release: The same as a Model Release, only the photographer grants the model permission to use the photographs.

Pivot: A term used for modeling turns on the runway.

Plot: How the story unfolds.

Point of Purchase Fee: An additional fee paid to the model for extra advertising done by the client.

Portfolio: A book of model’s pictures and work which is taken with to interviews and shown to the client.

Print: A photo, usually enlarged to 8 x 10 or 11x14.

Print it: A good or acceptable take.

Print Work: Modeling for print; ads, etc.

Process Shot: A shot in which the background is produced with a picture, rather than actual scenery.

Product Conflict: To be avoided, or as when a model represents two or more products.

Production Company: Company responsible for producing the show

Product Modeling: Posing with a product in an ad.

Professional Model: A model who is working for money and knows the business well.

Proofs: Small photos made from the negatives.

Rates: The pay scale on which an actor’s salary is based.

Release: Written permission for a client to use an actors photographs.

Residuals: Money which is paid to the talent every time a commercial, which they are in, is played .

Resume: A sheet of information of all work and experience a talent has had.

Runway: A fashion show, models represent certain designers or stores, done on a platform.

SAG: Screen Actors Guild. A union for film and TV actors and actresses.

Scale: Union rate of pay for an assignment.

Screening: An interview or audition for talent.

Service Fees: Fee the client must pay to the agency for the services it provides.

Set: The scene or property on which a film is shot.

Show: Runway or fashion work where the clothes are displayed.

Shot: Picture of action taken by the camera.

Slate: Device on which the number of each scene and take is recorded. Also means to be photographed for an audition at the beginning of each scene.

Speed: Let’s the director know that the film and tape are up to recording speed.

Split Screen: An illusion which creates two or more elements to appear on the screen at the same time.

Spokesperson: The person who speaks on behalf of a client and commercial product.

Stand By: Type of warning cue for any action in TV or film.

Statistics: Important facts that a client will need to know such as height, weight, measurements, eye color, hair color, and special talents about a model.

“Strike It”: Remove it from the scene.

Story Boards: Series of drawings of a film to guide the directors, scene designer, and cameraman.

Stock Prints: A collection of photos that a photographer keeps available to sell to advertisers.

Strobe Lights: A light system that flashes at the same time the camera lens opens.

Stylist: Person who makes sure that the talent looks right for the angle of the camera.

Take: A single version of action that has been photographed many times.

Talent: Term that describes the actor, actress or model.

Tear Sheet: A page torn form a magazine showing a models work which is placed in their portfolio.

Tests: When photos are taken of a new model to test their ability and to gain experience, also known as test shots or test shoot.

Tote Bag: A model’s bag.

Track: Section of the film which carries the sound for the film.

Trip: A job on a location that lasts for more than a couple days.

TV Commercial: An advertisement in television which is used to sell a product to the public.

Usage: A contract in which talent sells the right to use his or her picture with the client for a limited number and certain period of time.

Video: Picture portion of a telecast.

Voice Over: When you see talent performing on screen and you hear another voice of someone else.

Voucher: A receipt which talent uses to verify the hours worked with copies for talent, client, and agent.

Voucher System: A system where some agencies pay their models before the client pays them.

Walk-Through: Orientation with crew and talent, walking through the set and explaining actions on scene.

Walk Through Camera Rehearsal: Walk through and camera rehearsal in one to save time.

Wardrobe: Clothes that will be worn on camera.

Weather Permits: Booking that may be canceled due to the weather.

Wipe: An optical illusion in which one picture seems to push another off screen.

Zoom Shot: When an image appears to move away or toward the camera.