Concept
The concept of a 3D image or a 3D animation is one of the most important steps to obtain an excellent result.
People often pay more attention to photo-realism or special effects but, in my opinion, these elements alone are not enough to achieve an image of great impact.
I'm not here to write a complete treatment of the subject, and I really can't.
I just want to spent two words about the argument.
A 3D image can be used for a wide range of uses.
From technical illustration, across video titles, scientific visualisation, to simply "art", a good concept work really makes the difference from an "interesting" result and a "great" one.
It's usual to write a storyboard for and animation, but it is less usual to write off one for a still image.
I like to think that even a still 3D image, like a real snapshot, has a "story".
When you are thinking about a new picture try to imagine what happened before the instant you are willing to "freeze" and what is going to happen after.
If you take a look to still images and animation that have won 3D graphics contests (for example the Internet Ray Tracing Competition) you will discover that near all of them would represent something and are not simply a sterile demonstration of technique or special effects.
Good work!
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