Archive 2003.01: January 2003 - April 2003 | back to 2003 Archived News


(April 22, 2003)  KARDINAL OFFISHALL VIDEO INFO
A few weeks ago we mentioned that Little X might have shot a video for Canadian rapper Kardinal Offishall in late-February.  Kardinal was on the Radio One Rap Show (in NY) last week, and premiered his new song Bellydancer (featuring Pharrell Williams), saying a new Little X-directed clip for that track would be released in a few weeks.
(thanks to jrcrave for the info)

(March 31, 2003)  LITTLE X PART OF PANEL DISCUSSION AT HARVARD | BILLY IDOL IKEA COMMERCIAL LINK (!)
Little X participated in a panel discussion that opened the Black Arts Festival at Harvard University on February 28.  The discussion topic was "Whose Music Is It Anyway?  Thinking About Jazz, Rock 'n' Roll, and Hip-Hop - Past, Present and Future", a discussion on how white artists have copied music that's sprung from Black culture.  The discussion panel included music industry leaders such as MTV personality Ananda Lewis, Avatar Records president Larry Robinson, music video director Little X, and Vanessa Jones (a pop culture and lifestyles reporter for The Boston Globe.
click here to read article at the Harvard Gazette website (includes image of Little X at the event)
(thanks to jrcrave for the info)

I mentioned back in early 2002 that Little X had shot a commercial for Ikea which featured 80's rocker Billy Idol, that aired only in Germany.  The German Ikea website has recently re-posted the commercial on their website in Quicktime format, and it is DEFINITELY worth a look.  The theme of the ad campaign was to "try something different", and included a commercial which featured LL Cool J singing country music (that clip was not directed by Little X).  The Billy Idol clip, which was shot to look like a rap video, features the aging rocker rapping against a very "Little X"-like background, complete with the motorcycle, the sports car, several video girls, and the bling-bling.
Click here to watch the clip

(March 18, 2003)  DRU HILL VIDEO PREMIERES TOMORROW ON BET ACESS GRANTED; VIDEO @ DRUHILL.NET
As I posted last month, Little X had shot the new Dru Hill video I Love You in Los Angeles in mid-February.  The video will make its television premiere on BET's behind-the-scenes show Access Granted tomorrow (Wednesday, March 19) at 9:30pm EST (check local listings for exact showtime).  As with previous episodes of Access Granted, a half-hour behind-the-scenes look at the making of the video is presented, followed by the actual video itself.  This is not the actual "world premiere" of the video, as the video has been recently posted on the official Dru Hill website at druhill.net in Quicktime, Real Video, & Windows Media full streaming video formats.
(thanks to Elham & ladytexas02 for the BET Access Granted info)

(March 10, 2003)  SEAN PAUL VIDEO BEHIND-THE-SCENES IMAGES ONLINE | WEEKEND VIBE
Behind-the-scenes images from the Sean Paul Get Ready video shoot have been added to his official Sean-Paul.net website.  The images are big enough to be used as wallpaper for your computer.
(thanks to Kevin L. for the info)

Little X was featured on the syndicated television show Weekend Vibe twice in the past few weeks.  The show is an extension of the urban culture magazine Vibe.  The first time X was featured was about 2-3 weeks ago, when they interviewed him on the New York set of his new Reebok commercial.  Last weekend they featured him in a segment focusing on hip-hop video directors, which also included interviews with Chris Robinson, Hype Williams, and Sanaa Hamri.  For that feature, they interviewed Little X on the set of his Jay Z video Excuse Me Miss.  The directors discussed such topics as their beginnings in videos, video budgets, main elements while they're filming, etc.
(thanks to gv for the info)

(March 5, 2003)  MORE INFO ON FOXY BROWN VIDEO
MTV.com has reported that the upcoming Little X-directed Foxy Brown video will be for the track I Need A Man.  The video will be shot later this week.
(thanks to looneytunneyblue & Kevin L. for the info)

(March 3, 2003)  FOXY BROWN VIDEO
Foxy Brown
was on MTV's Direct Effect on Friday, and revealed that Little X will be shooting her upcoming video.
(thanks to ladytexas for the info)

(February 16, 2003)  X SHOOTS NEW DRU HILL VIDEO | KARDINAL OFFISHALL VIDEO | SEAN PAUL VIDEO LINKS
The image licensing service WireImage.com has posted behind-the-scenes pictures taken from a recent Little X-directed video for Dru Hill's upcoming track I Love You.  The images posted on the website are small thumbnails (you have to register on their site to view the full-sized images or use them in print and online).  The images were taken on February 12 during a performance scene filmed at the Orpheum Theatre in Los Angeles.  This was the same theatre that Little X shot the performance scene for Alicia Keys' How Come You Don't Call Me video in March of last year.
click here to view the (thumbnail sized) images at WireImage.com
(thanks to looneytunneyblue for the info)

Word has it that Little X will shoot a video for Canadian rapper Kardinal Offishall in Toronto sometime next week.
(thanks to bd for the info)

For those you haven't yet seen the new Little X-directed Sean Paul video Get Ready, click on this link to view the full video at the Atlantic Records official website.  Torontodancehall.com, a website dedicated to the Dancehall music scene in Toronto, has posted behind-the-scenes images taken last year during the shooting of Sean Paul's Gimme The Light music video last June in Toronto.  Click on the "interviews" section.
(thanks to Polobear for the info)

(February 10, 2003)  JAY Z VIDEO PREMIERES
The new Little X-directed Jay Z video Excuse Me Miss has premiered.  The video aired this past Saturday on MuchMusic's MuchVibe show in Canada, and I'm assuming it has also premiered on 106 & Park and Rapcity on BET, as it has been included on the shows' playlists on their website.
(thanks to Elham for the info)

(February 8, 2003)  CLIPSE VIDEO FEATURED ON DVD
The Clipse CD Lord Willin' was recently re-released in a special edition which includes both the CD and a bonus DVD.  The DVD includes the Little X-directed video for Ma, I Don't Love Her, as well as their first 2 videos Grindin' and When The Last Time, as well as behind-the-scenes footage with the rap group.  The CD+DVD package should be available all across North America.


re-packaged CD&DVD release features new cover art

(February 4, 2003)  *** EXCLUSIVE IMAGES FROM JAY Z VIDEO SHOOT! ***
Thank you to Latesha Williams for emailing us last week with a report from the set of the Jay Z video shoot for Excuse Me Miss (directed by Little X).  She's also provided us with a few exclusive images from the shoot.  Click on the following thumbnails to see the pics.

(January 28, 2003)  JAY Z VIDEO | REEBOK COMMERCIAL | SEAN PAUL & WAYNE WONDER VIDEOS PREMIERE
I've been out of town for the past week, so I wasn't able to update the site with all the new Little X projects that have been going on in the past few weeks.  Thanks to JB, Kevin L., ladytexas, pnayj., Jason D., computwu, Julien R. for the following news:

Little X shot a new Jay Z video, Excuse Me Miss, in New Jersey & New York City over the weekend of January 18-19.  MTV.com reports that members of the Roc-A-Fella camp show up in the video wearing suits, as does mega-producer Pharrell Williams.  The following is an account of a fan's experience on the set of the video shoot (thanks to Latesha Williams for sharing her experience):

"Jay-Z and His Fan Club Fan Family Invite Fans to Video Shoot" by Latesha Williams

On a brisk January 18th, 2003 evening Fan Family, Inc., Jay-Z's official fan club, set up a chance for fans to meet Jay Z on the video set of "Excuse Me Miss" video in New York. Creative Director Latesha Williams and Media Coordinator Precious Abbennsetts arranged and accompanied the three members of the Jay-z fan club to witness the magic of video making. The three members, NJ Native Gia Sinclair, Bronx native Aisha Marshall and Queens native Joyce Wilson were picked from over fifty paid members of the Jay-Z fan club to attend this event. First the girls got a chance to see video wizard Little X work his magic setting up scenes and finalizing every detail down to the wardrobe, hair and makeup of the video girls. Being such a big Little X fan myself when I found out about this video shoot I was excited to see him do his thing up close and personal. When I got the introduction to Little X on day one of the video shoot I was extremely surprised at how humble and courteous he was.

"Excuse Me Miss" is the second single to three times platinum Blueprint 2: The Gift and Curse. The video synopsis of the video is Jay-Z sees a girl at an upscale party, they get in an elevator together and suddenly they both envision what it would be like dating. They envision dates on a helicopter, coming off of vacation to a selection of exotic cars and even envision her friends begging her not to date a guy like Jay-z who's known for having many women. The two day shoot began in Teterboro, NJ at a private airport and ended with a party scene in Novotel Hotel in Midtown Manhattan. In addition to hanging out on the video set, meeting video girls and meeting the legendary director the members also got to meet Jay-Z in his ROCAWEAR bathrobe and in between wardrobe changes. EVERY girls dream!! In a hotel that was filled with Roc-A-fella and Def Jam executives Gia Sinclair, Joyce Wilson, and Aisha Marshall were able to meet and take snapshots with Beanie Siegal, Sparks, Memphis Bleek, State Property and CEO Damon Dash who gave the fans Rocafella promotional cd's while being accompanied by his beautiful daughter Eva, as she played with daddy and brother Boogie during all the festivities. "Despite the hectic situation of being at a video shoot, we at Fan Fam try our hardest to bring the fans closer to their favorite artist. Fan Family tries to give our members (the fans) a opportunity to meet the heroes, and we felt that this experience would mean more since they can witness the making of video", said creative director Latesha Williams.

X was also in New York the previous week (January 13-14) to shoot a new Reebok commercial.

The new videos for Sean Paul's Get Busy and Wayne Wonder's No Letting Go have premiered.  Sean Paul's Get Busy video, shot early-December 2002 in Toronto, premiered last Friday in the U.S. and Saturday on Canada's MuchVibe.  A streaming version can also be seen at Launch.com.  As previously reported, the concept of the video is a house-party, with the performance taking place in the basement.  The video features a cameo by Canadian rapper Kardinall Offishall (who also appears in the Clipse's Ma I Don't Love Her video).  Towards the end of the video, the track switches to Sean Paul's Like GlueWayne Wonder's No Letting Go video premiered last Friday on BET's 106 & Park.

(January 17, 2003)  X SHOOTS WAYNE WONDER VIDEO IN JAMAICA
Electronic Urban Report (EURweb.com) reported earlier this week that Little X was in Jamaica last week to shoot a new video for reggae singer Wayne Wonder.  The video for No Letting Go was shot on location at Reggae Beach and the Drax Hall Estate, both located in the St. Ann area of Jamaica.  Yesterday, the website posted a second report from the set of the video shoot, including an interview with director Little X.
click here to read "Little X zooms in on Wayne Wonder's Billboard Hit: Video director stacks up projects." (January 14, 2003)
click here to read "Wayne Wonder shoots video for 'No Letting Go' with Little X in control" - Little X interview (January 16, 2003)

(December 31, 2002 - January 1, 2003)  2002 YEAR-END REVIEW
As Hype Williams & Paul Hunter slowed down their video work to focus on other projects this year, Little X got busier and busier.  Directing no less than 20 videos this year, 2002 is the year that Little X made the big leap to being a household name in the music video industry.  He directed such hits as Hot In Herre (Nelly), Gimme The Light (Sean Paul), Gangsta Lovin' (Eve & Alicia Keys), and U Don't Have To Call (Usher).  He also co-directed and edited Boyz II Men's The Color of Love with directors Hype Williams, Benny Boom, & Chris Robinson (the first time 4 video directors have collaborated on a music video).  My personal favorites this year are Gimme The Light (Sean Paul), Gotta Get Thru This (Daniel Bedingfield), & U-Turn (Usher).  My least favorite was Round Up (Lady May).

 

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