World Class Human Resource Development

CLC-Multimedia Based Marketing

A c k n o w l e d g e m e n t s (Inspiring my Websites) Bismillahirrahmanirrahiim In the name of Allah, Most Gracious, Most Merciful Praise be to Allah, The Cheriser and Sustainer of the Worlds Most Gracious, Most Merciful The idea of writing this topic of Dissertation developed during a Management Program for Top-50 PT Telkom (Bandung, March to July 1997) which I was running together with more than fifty executives of PT Telekomunikasi Indonesia four years ago. My special thanks, among others, to Prof. Boshyk, Prof. Michel Berne, Dr. R. Morgan Gould, Dr. C. Brooklyn Derr (Theseus Institute, France), Dr. Tim Danielson (Hay Management Consultants USA), Dr. Ashwin Pate (Ernst&Young Consultants USA), Ir. Santoso MBA ( STMB Indonesia ). It was my first experience attending a seminar arranged in Video Teleconference using multimedia system which was connected directly the audience in Bandung to the instructor in Paris. Our group was asked what problems Telecommunication companies would have to solve in the coming years, with a view to the impending millennium. One of the key points to emerge was that companies would have to find new ways to Managing Gaps Towards the Second Curve. I am delighted to have this opportunity to express my most sincere gratitude to all the Member of Board Directors, Vice Presidents, Head of Divisions, all Managers and Subordinates, especially my Colleagues in KDPK (Koordinator Divisi Pendukung dan Kekaryaan) PT Telekomunikasi Indonesia; for the frank and very interesting interviews and accomplishing questionaires with which they contributed to the development of this dissertation very much. In this occasion I would like to thank my academic management GedLi-CULA Consortium Bp. Siswoyo Haryono. Ph.D as President Director and Ibu Tri Suyantiningsih. Ph.D as Academic Director, the Board of Examiners Bp. Prof. Dr. Hosni Suradji, Bp. Prof. Dr. Sabinen Ada, Bp. Dr. Lilik Sumarliadi CES, all Instructors/Lecturers, and all Managers – Staff Civitas Academica, and my academic colleagues, for all worthwhile guidances, discussions and administration affairs that makes my paper comes true. My most especial thanks, finally, to my wife, my sons and daughter who have always supported my work with great understanding and made sure that it was going along smoothly. May, Allah swt bless all of us. Amien. Bandung, June 22nd 2001 / 30 Rabiul Awal 1422 H.