All WebTycho Weekly Conference Chapter Notes and Assignments are duplicated here as a backup for those times WebTycho is down for maintenance. This is a backup only. Post all assignments and discussion responses in WebTycho for credit.

• Week 1: 12 June-18 June: Welcome, Course, E-mail and Web Information, Student Surveys and Introductions
• Week 2: 19 June-25 June: Chapters 1: Marketing Research: A Pervasive Activity; Chapter 2: Alternate Approaches to Marketing Intelligence, and Appendix 2A: Marketing Research Ethics; Discussion Question (1)
• Week 3: 26 June-2 July: Chapter 3: The Research Process and Problem Formulation; Web Activity (2)
• Week 4: 3 July-9 July: Chapter 4: Research Design; Discussion Question (3)
• Week 5: 10 July-16 July: Chapter 6: Data Collection: Secondary Data; Database Search (4)
• Week 6: 17 July-23 July: Chapter 7: Data Collection: Primary Data; Discussion Question (5)
• Week 7: 24 July-28 July: Web Activity (6); Midterm Exam
• BREAK: 29 July-19 August: Enjoy
• Week 8: 21 August-27 August: Chapter 8: Data Collection Forms; Discussion Question (7)
• Week 9: 28 August-3 September: Chapter 10: Sampling Procedures; Discussion Question (8)
• Week 10: 4 September-10 September: Chapter 12: Collecting the Data: Field Procedures and Nonsampling Errors; Discussion Question (9)
• Week 11: 11 September-17 September: Chapter 13: Data Analysis: Preliminary Steps; Web Activity (10)
• Week 12: 18 September-24 September: Chapter 14: Data Analysis - Basic Questions
• Week 13: 25 September-1 October: Chapter 18: The Resesarch Report; The Research Proposal Due
• Week 14: 2 October-6 October: Final Exam Week
• Grades Due: October 16